Russell’s Location Based Marketing part 3

In the last installment of Russell’s “Could It Really Work” location based marketing post, he proposes an Idea:

“Information
Deals
Engagement
Advertainment”

Russell breaks down what he sees as the important aspects of each of those points. Go take a look.

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About Daniel Davenport

Daniel is a digital media executive with internet and broadcast experience. Daniel is currently the executive strategy director at THINK Interactive.

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