Chartreuse Explains Music Videos

I use to work at a company that played music videos – we eventually got bought by MTV. Check out Cartreuse’s take on music video’s.

From the post:

“It’s common knowledge that I’m a fan of The Killers.

So I went to YouTube to watch a Killer’s video.

Well it seems Island records had YouTube remove all The Killers clips because they were unauthorized.

Bullshit.

Here’s the deal with music videos.

They are given away.

The artists pays for them.

The cost is recoupable by the label.

They are considered promotion for the record.

They are given away to anyone who asks

So there you have it – music videos are an advertisment for the artists. Period. Post freely.

Uncategorized

About Daniel Davenport

Daniel is a digital media executive with internet and broadcast experience. Daniel is currently the executive strategy director at THINK Interactive.

No comments yet... Be the first to leave a reply!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: