GigaOm on Cyworld

Cyworld launched in the US recently and now Om thinks it over.

From Om:

“While the American press is currently obsessed with MySpace, and media positing Cyworld as a potential competitor, the two products are very different in their approaches, though they’re striving for the same demographic users. While MySpace is relatively open to modification and third-party functionality, Cyworld is a walled garden. But Cyworld’s look and feel is very attractive, whereas MySpace pages are often eye-numbingly awful.

Mashable points out that the US market demographics will probably skew even younger than MySpace, and because it’s a closed system and therefore more easily policed, the company may be better prepared to avoid negative stories about explicit content among other things.”


About Daniel Davenport

Daniel is a digital media executive with internet and broadcast experience. Daniel is currently the executive strategy director at THINK Interactive.

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