Alltel’s My Circle Plan

MobileCrunch reviews Alltel’s latest pricing plan called “My Circle.”

From the post:

“By offering unlimited free calls to ten pre-selected numbers with their new “My Circle” plan, Alltel hopes to increase ARPU and offset off-net settlement charges resulting in overall improved profits off of their voice customers.

Personally I think this is the first salvo in a skirmish that is going to end with flat fee calling plans that are, much like data, basically “all you can eat”. It wouldn’t surprise me to see one of the upstart MVNO’s jump into the fray with a $99 or $149 truly unlimited plan.”

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About Daniel Davenport

Daniel is a digital media executive with internet and broadcast experience. Daniel is currently the executive strategy director at THINK Interactive.

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