How Atari Changed the World

chartreuse has a great post up about how Atari changed the world. Sure the internet helped it along but Atari introduced a whole generation to video games. Now that generation moves freely through online worlds and personas. That’s where they live.

From the post:

“As we move toward an engagement economy games will take a more and more larger role in people’s lives.

Entire economies are being created in video games.

Don’t like your life? Create a new one and make money while you are at it.

If you think folks were addicted to something as simple as Tetris just wait until you have an entire generation who can be whoever they want whenever they want.

We are watching the death of advertising and media as we knew it, in real time, right before our eyes.”


About Daniel Davenport

Daniel is a digital media executive with internet and broadcast experience. Daniel is currently the executive strategy director at THINK Interactive.

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